I love the New York Post's undying devotion to the fantasy that is LeBron James in a New York Jersey uniform. An entire subsection (nypost.com/lebron) is dedicated to the 21st century's Karl Malone. What's even better is the takeover advertisement by the Nets, a team that LeBron will never, ever play for, but one which will nonetheless sell the fantasy for the next few months.
Perhaps NESN should do a Taylor Hall section — 24/7 Taylor Hall, all Taylor, all the Time. Kind of like a Justin Bieber fanpage, but with more missing teeth.